We're excited to announce an incredible partnership between KT Tape and the Lifetime Event Series for the upcoming year! As two powerhouses in the realm of empowering movement and celebrating athleticism, this collaboration promises to elevate the experience of athletes across the country, especially within the gravel bike, mountain bike, and trail running spaces.
For 2024, KT Tape will join forces with the Lifetime Event Series to bring our innovative products and unwavering support directly to the athletes participating in some of the most iconic events in the endurance sports world. From the Sea Otter Classic to the Leadville Trail Marathon, we'll be there every step of the way to help athletes push their limits and achieve their goals.
Here's a sneak peek at where you can find us throughout the year:
- Sea Otter Classic: Kicking off the season with a bang, we'll be at the Sea Otter Classic, one of the largest cycling festivals in the world. Whether you're a seasoned cyclist or a weekend warrior, stop by our booth to learn how KT Tape can support injuries and to experience the KT Recovery Zone, you can even enter for a chance to win a brand new gravel bike!
- Chequamegon Fat Tire Festival: Get ready to shred the trails at the Chequamegon Fat Tire Festival! As riders tackle the legendary off-road course, we'll be on hand to provide expert taping techniques and tips to keep you riding strong.
- The Rad: A celebration of all things gravel, The Rad is the ultimate test of grit and determination. Swing by our booth for personalized taping sessions and product demos to help you conquer the gravel grind.
- Unbound Gravel: As the world's premier gravel cycling event, Unbound Gravel draws athletes from far and wide to tackle the rugged terrain of the Flint Hills. Whether you're tackling the 200-mile epic or taking on a shorter distance, we'll be there to offer support and encouragement.
- Big Sugar Gravel: With its challenging course and stunning scenery, Big Sugar Gravel is a must-do event for gravel enthusiasts. Stop by our booth to stock up on KT Tape and discover how our products can help you stay strong and resilient throughout the race.
- Crusher in the Tushar: Nestled in the mountains of Utah, Crusher in the Tushar is a true test of endurance and skill. Swing by our booth for pre-race taping sessions and post-race recovery tips to ensure you're ready to tackle the grueling course.
- Leadville Trail Marathon: Rounding out the season, we'll be at the Leadville Trail Marathon to support trail runners as they tackle the iconic high-altitude course. Whether you're aiming for a podium finish or simply aiming to finish, we'll be there to help you reach your goals.
At each event, athletes can expect to find a range of KT Tape products, including our signature kinesiology tape, recovery accessories, and more. Our team of experts will be on hand to provide personalized taping sessions, answer questions, and offer support every step of the way.
Why KT Tape for Cyclists?
Cyclists of all kinds – whether on the road, gravel, or mountain – can benefit from incorporating KT Tape into their training and recovery routines. Here's why:
- Improved Recovery: KT Tape's kinesiology tape can help improve blood flow and lymphatic drainage, which may aid in faster recovery after intense rides. By applying KT Tape to key muscle groups, cyclists can reduce muscle fatigue and soreness (also known as Delayed Onset Muscle Soreness - DOMS), allowing them to bounce back quicker for their next ride.
- Pain Reduction During Training: Cycling can put strain on various parts of the body, leading to discomfort and pain during training sessions. KT Tape provides targeted support to areas prone to overuse injuries, such as the knees, ankles, wrists, and lower back, helping to alleviate pain and discomfort while riding.
- Injury Support: Unfortunately, injuries can happen to even the most experienced cyclists. KT Tape offers a supportive solution for cyclists dealing with common injuries like knee pain, IT band syndrome, Achilles tendonitis, and more. Our taping techniques provide stability and support to injured areas, allowing cyclists to continue training with confidence while they recover.
By incorporating KT Tape into their training regimen, cyclists can ride with confidence, knowing they have the support they need to perform at their best and recover effectively. Whether you're tackling a challenging mountain trail or cruising along the open road, KT Tape is here to help you reach your cycling goals.
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